NDDB to Implement “Giftmilk” Scheme to Improve Child Nutrition

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The duty and functions of National Dairy Development Board are to promote, plan and organize programmers for the purpose of development of dairy and other agriculture based and allied industries and biological on an intensive and nation-wide basis and to render assistance in the implementation of such programs. Government has approved a proposal for setting up an Institution for promotion of nutrition through milk/milk products (especially for children) utilizing Corporate Social Responsibility funds of NDDB’s subsidiaries and other voluntary donation. Subsequently , NDDB registered a trust/ society known as ‘NDDB Foundation for Nutrition’(NFN) to implement this initiative known as “Giftmilk” to improve child nutrition thought consumption of milk & milk products by providing milk free of cost. The supply of milk / milk product would be facilitated through dairy cooperatives only. NFN is currently implementing the “Giftmilk” imitative in 3 schools -2 in Delhi & 1 in Telangana, which have a total enrolment of about 3100 students. Till now about 1,20,000 packets of flavored milk have been distributed . The “Giftmilk” is presently supported by NDDB’s subsidiaries who have contributed fro their CSR commitment.